Woodland Hills, CA, (May 19, 2010) – Matt Plaskoff of Plaskoff Construction, in Woodland Hills, CA, has been named a 2010 finalist for the Fred Case Remodeling Entrepreneur of the Year Award. Plaskoff was chosen by a panel of judges from Case Design/Remodeling, Inc., Hanley-Wood and Harvard University’s Joint Center for Housing Studies. The judging was based on four principal criteria: business acumen; financial strength, community and industry involvement and entrepreneurial spirit.

Case Co-Chairman and Fred Case Award judge, Mark G. Richardson, CR, remarked that “Matt Plaskoff represents not only entrepreneurial thinking but entrepreneurial action and in times like we’re in an entrepreneurial spirit is more important than ever.” Adds Richardson, “Matt Plaskoff’s entrepreneurial spirit raises the level of professionalism not only in his business but across the remodeling industry”.

Fred Case, Co-Chairman, CEO and Founder of Case is also very impressed with Matt Plaskoff’s professionalism, drive and passion. “He runs a strong operation in a very competitive market and looks at running a business as much more than the bottom line.”

About the Fred Case Remodeling Entrepreneur Of the Year Award
The Fred Case Remodeling Entrepreneur of the Year Award is modeled after the professional achievements of Fred Case, founder and CEO of Case Design/Remodeling, Inc. Fred is credited with pioneering the design/build concept in remodeling in the 1970’s and was also instrumental in developing the first certification system for remodelers while chairing the National Education Committee of the National Association of the Remodeling Industry (NARI). The Fred Case Award is in its fourth year. For more information about the Fred Case Award, please call 800-513-2250.

About Plaskoff Construction
Plaskoff Construction is a licensed Los Angeles general contractor offering home & commercial remodeling, custom kitchen and bathroom design & remodeling, home additions, interior design & architectural design, custom design-build construction and commercial tenant improvement in Greater Los Angeles for over 20 years.

PRESS CONTACTS:
Matt Plaskoff
(818) 888-4130

Local contractor makes debut on ABC’s “Extreme Makeover: Home Edition”.

Los Angeles, CA (February 19, 2004) – Local contractor Matt Plaskoff, of Plaskoff Construction in Tarzana, will make his television debut as the General Contractor on the acclaimed ABC home-remodeling show “Extreme Makeover: Home Edition,” Sunday, February 22.

The show pits a crew of six designers and 100 construction specialists against the clock to perform a complete interior and exterior remodel of a needy home in just seven days – a feat that would normally take between four to five months.

Plaskoff, the General Contractor for this episode, likened the experience of being on the project to being a kid going to summer camp for the first time.

“At first you go in and don’t know anyone,” explained Plaskoff. “Your scared, and don’t know what to expect. Then you meet some people, make friends… and then your parents call and tell you it’s time to come home. That’s when you realize it’s almost over, and you ask… Hey – when can I come back?”

Plaskoff considered it an honor to be a part of the team and believed that his teams efforts helped make the February 22nd episode a success.

“I worked daily, not only coordinating trades, but also working with the production team on getting them the shots they needed,” Plaskoff said. “I think that I was able to make the show better due to my sense of humor and outgoing personality. I also understood what the production team needed to do their jobs and helped them make the best show they could.”

“Matt Plaskoff is a remarkable contractor,” said Tom Forman, the shows Executive Producer. “It is amazing to see what he was able to accomplish in one week! Matt did such a great job we invited him to come back for a second episode of Extreme Makeover: Home Edition.”

Plaskoff believes the ABC series fills a niche in that it brings a highly human element to the forefront of an otherwise mechanical topic.

“The experience was very uplifting for the team,” Plaskoff added. “I was really proud of what we had accomplished. Personally, I loved the madness, but also the quiet times in the evenings to reflect on the work. The people were amazing from the talent, to the production staff, to the vendors who provided materials. All things considered, it was one of the best experiences of my life. ”

PRESS CONTACTS:
Matt Plaskoff
(818) 888-4130

ABC Media Relations
Marsha Smith
(818) 460-6605
Marsha.L.Smithabc.com

Second appearance on ABC’s “Extreme Makeover: Home Edition” prompts new business outlook.

Los Angeles, CA (March 17, 2004) – Matt Plaskoff of Plaskoff Construction will be making his second appearance as the General Contractor on the ABC TV show “Extreme Makeover: Home Edition” airing Sunday, March 21.

For Plaskoff, home remodeling television shows have always been somewhat of a novelty. That is… until he made his first appearance on the show earlier this February.

“People love to see before and after.” said Plaskoff. “People love to see HOW it happened. They love the emotional connection they make with the family and are so happy for them when the project turns out well. I think in some cases, the viewers also long to be the recipient. They wish they too could have their lives changed.”

Since his February 22nd appearance on the show, Plaskoff has received dozens of e-mails and phone calls asking what he recommends for people who are in need of a snappy home remodel. These calls, combined with some common sense research led to an interesting business epiphany for Plaskoff.

“There is a big demand for people who want… but more importantly “need”, a quick home remodel” said Plaskoff. “We’re finding that the biggest barrier for people is not the budget, rather finding a contractor that can do the job, and do it fast.”

As a result of the positive feedback he has received, Plaskoff is reconsidering many of the traditional aspects and barriers of high-end home remodeling and has a new product line in the works – the fast home remodel.

Plaskoff explained that the most common reasons people need a fast home remodel are: people are expecting a child, people are holding special event at their residence, home sellers want to get a home on the market fast, home buyers want their new home perfect for move-in, the expense of moving out of a home during the four to six months necessary for large-scale remodel is cost prohibitive and more disruptive to the family’s lives.

“The experience of working on this show has really helped me re-think my business and how I can help people,” said Plaskoff. “I believe that anything is possible and what we’ve accomplished on TV is proof positive it can be replicated.”

PRESS CONTACTS:
Matt Plaskoff
(818) 888-4130

Los Angeles, CA (June 15, 2004) – Matt Plaskoff of Plaskoff Construction in Tarzana has been named the exclusive General Contractor Consultant for the hit ABC TV show Extreme Makeover: Home Edition.

The show pits a crew of six designers and over 100 construction specialists against the clock to perform a complete interior and exterior remodel of a needy home in just seven days – a feat that would normally take between four to five months.

Plaskoff, who appeared on three episodes in the first season, was ecstatic when he learned of the new agreement.

“Being a part of the first season was spectacular,” Plaskoff said. “People may not know from watching the show at home, but, for the whole crew it’s a marathon of hard labor on every show. Sometimes we don’t sleep for days on end, but, each time we get closer to bringing one of these families back home – the emotion kicks us into overdrive and we end up with magic.”

Plaskoff knows the second season of the show will be exciting, action packed, and will push construction to new heights. He believes the biggest challenge will be coming up with increasingly innovative designs that will please both the families – and the show’s viewers.

“I’ve never met a contractor who puts as much personal labor, love and care into a project” said Tom Forman, the shows Executive Producer. “He built us two spectacular homes in our first season, and we can’t wait to have him back in season two.”

PRESS CONTACTS:
Plaskoff Construction: Teddi Best
(818) 888-4130

Endemol USA: Emily Becker
(310) 860-9914
Emily.beckerendemolusa.tv

Matt Plaskoff to make on-screen appearance in San Fernando Valley home makeover.

Los Angeles, CA (September 2, 2004) – Matt Plaskoff of Plaskoff Construction in Tarzana has been selected to appear as the General Contractor on the ABC show “Extreme Makeover: Home Edition.” The show begins filming a new home makeover in an undisclosed San Fernando Valley neighborhood next week.

Plaskoff, the show’s current Construction Consultant, works behind the scenes as the show travels across the United States. Plaskoff was ecstatic to be offered another on-camera makeover, especially in his home town of Los Angeles.

“This next remodel is going to be incredible, the family is amazing, plus we have one of the best teams assembled to do the job,” said Plaskoff. “This show is known for pulling out all of the stops – and this remodel will be no exception.”

Plaskoff’s says his team is revved up and even has a very personal gift to present the family you won’t want to miss.

“Not only does Matt keep us on schedule and on budget, he keeps us laughing,” said Tom Forman, the show’s Executive Producer. “I can’t wait to build another house with him. He’s a guy who genuinely cares about the project and the family he’s building for- and that’s the perfect combination for our show.”

This episode will start filming September 8, with the finished home being revealed to the family on September 15th. A Plaskoff Construction VIP tent will be on premises during filming. For media access, contact Diana Tran (818) 674-6746.

“Extreme Makeover: Home Edition” pits a crew of five designers and over 100 construction specialists against the clock to perform a miracle home remodel for a deserving family. The team has just five days and nine hours to perform a complete interior and exterior remodel – a feat that would normally take between four to five months. “Extreme Makeover: Home Edition” airs Sundays at 8/7 central on ABC.

PRESS CONTACTS:
Teddi Best
(818) 888-4130

Matt Plaskoff
(818) 674-1575

Endemol USA
(310) 860-9914
infoendemolusa.tv

VIP Tent Offers Media The Chance To Watch Miracle-Home Transformation Up Close.

Los Angeles, CA (September 7, 2004) – Plaskoff Construction of Tarzana will be operating a special VIP media tent for the September filming of ABC’s “Extreme Makeover: Home Edition.”

The exact location of the San Fernando Valley remodel is kept secret pending the family’s surprise notification on Wednesday, September 8th.

The Plaskoff VIP Media tent will be open starting September 10th through to the home reveal on September 15th. Media can gain access to the VIP tent by contacting Diana Tran of Plaskoff Construction at (818) 674-6746.

“This will be an awesome way to get close to the action … and I’m not just talking about Ty Pennington,” said Matt Plaskoff, the show’s General Contractor and lead Construction Consultant. “This show has become an absolute phenomenon. It’s not just the crew and designers, the whole neighborhood gets involved – it’s an amazing sight to see first hand.”

While he can not disclose any information about the specifics of the remodel, Matt Plaskoff promises that there will be many surprises – including something never before done by any makeover program.

The show, recently nominated for an Emmy Award, is a race against time on a project that would ordinarily take four to five months to complete. A team of five designers and over 100 workers have just seven days to completely renovate an entire house for a deserving family. The result is exactly what happens when habitat and humanity collide.

“Extreme Makeover: Home Edition” airs Sundays at 8/7 central on ABC.

PRESS CONTACTS:
Diana Tran
(818) 674-6746

Matt Plaskoff
(818) 674-1575

Plaskoff Construction Donates Ventura Blvd. Office Suite to “Extreme Makeover: Home Edition” Recipient.

Los Angeles, CA (October 25, 2004) – Matt Plaskoff not only built the miracle makeover home for Consuela Mackey on last night’s “Extreme Makeover: Home Edition,” he also helped her makeover her business.

Mackey, owner of Operation Confidence, a non-profit organization that provides job training and employment services for people with disabilities, was awarded a one-year lease to a newly madeover Ventura Boulevard office as a special bonus to her “extreme makeover”.

Mackey, who has run the non-profit out of her cramped and rundown home in Granada Hills, was in tears when she learned of the new office.

“I’m forever grateful to Matt Plaskoff – he has no idea what he’s done for Operation Confidence,” Mackey said. “This is the best thing I ever could have hoped for – there is no description of how I feel at this point other than humbly grateful.”

Plaskoff, the show’s General Contractor for this episode, and Construction Consultant for the show, was thrilled to be in a position to help Mackey and Operation Confidence.

“There are rare times in life when you are able to use your talents and skills to help others that truly need and deserve it,” said Plaskoff. “By helping her maintain this amazing organization which helps the disabled find gainful employment, we’re able to give to more than just one individual and indirectly are able to help thousands. I am very proud of that.”

The show, recently nominated for an Emmy Award, is a race against time on a project that would ordinarily take four to five months to complete. A team of five designers and over 100 workers have just seven days to completely renovate an entire house for a deserving family.

“Extreme Makeover: Home Edition” airs Sundays at 8/7 central on ABC.

PRESS CONTACTS:
Consuela Mackey
Office (818) 776-8336
Home (818) 366-4407

Matt Plaskoff
(818) 674-1575

Local Contractor Ranked Number Five In Best Companies to Work For by Professional Remodeler Magazine.

Los Angeles, CA (February 9, 2005) – Plaskoff Construction of Tarzana was listed as one of the top 25 remodelers to work for in the United States by Professional Remodeler Magazine. Plaskoff Construction ranked number five of 25 companies that made the list.

The Reed Research Group, owners of Professional Remodeler Magazine, annually conduct an extensive study of remodeling firms nominated as one of the best companies to work for in the residential construction industry. The Reed staff examines information submitted by each nominated company, including average employee tenure, the number of female and minority employees, group benefits, and profit sharing offered.

Additionally, surveys are sent to a random number of each nominee’s employees, who are asked to be forthright in their opinions about their employer. Surveys are sent directly to the employees to protect the respondents’ anonymity.

“Being named number 5 in the top 25 remodeling companies to work for is the most important honor I could ever ask for,” said Matt Plaskoff, owner of Plaskoff Construction. “The secret is sharing information with your employees, treating them like a part of the team, involving them in decision making, and bringing the team together by spending social time together. We are the best because our employees are the best.”

Plaskoff also attributes the company’s above-average employee satisfaction and to taking chances as a company – such as Plaskoff Construction’s involvement in the hit ABC television show “Extreme Makeover: Home Edition,” where Plaskoff serves as the shows Construction Consultant.

“Being a part of the “ABC Extreme Makeover: Home Edition” show has brought our team together in remarkable ways,” added Plaskoff. “The charitable aspects of the show have added a sense of pride and purpose that has penetrated all aspects of what we do- which I consider a rare gift.”

PRESS CONTACTS:
Teddi Best
(818) 888-4130

Matt Plaskoff
(818) 674-1575

Los Angeles, CA (October 6, 2005) – The Muscular Dystrophy Association will be honoring Matt Plaskoff of Plaskoff Construction and One Week Bath at the 20th Annual “All-Star” Sports Extravaganza in 2006.

Matt Plaskoff will be the recipient of the Muscular Dystrophy Association’s prestigious Jerry Buss Humanitarian Award. This award was established to acknowledge individuals for their many accomplishments and continuing success, as well as their extraordinary and ongoing contribution. Their personal life and public work exemplify the best of human kindness and inspire hope to all.

PRESS CONTACTS:
Teddi Best
(818) 888-4130

Matt Plaskoff
(818) 674-1575

Excerpts from the article “Reality Checks”…

While only two of the four major networks currently broadcast remodeling-related shows, any homeowner armed with cable television and a remote control has access to a full menu of home-related programming. There’s even an entire station, HGTV, dedicated to shows about remodeling, interior design, and other around-the-house hobbies.

Several remodelers have gotten into the act. Matt Plaskoff, president of Plaskoff Construction, in Tarzana, Calif., serves as the “construction consultant” for perhaps the most high-profile of these shows, ABC’s “Extreme Makeover: Home Edition”. Each week, the program features the complete renovation of one home. The catch? The whole project has to be finished in seven days.

Plaskoff, whose company has done five remodels for the show, says that his involvement has given him a sales and marketing boost.

“When I tell clients I’ve done the show, they immediately connect me with speed and credibility,” he says.

Along with the extra credibility, though, come extra – and often unreasonable – expectations. Plaskoff says he occasionally comes across homeowners who want their project done in the same fashion as the ones they have seen on television. When that happens, Plaskoff tells them “ABC can afford to do what it takes to get it done quickly. Can you?”

The good news is that some of them can. While completing projects on this kind of accelerated schedule isn’t for everybody, a company that is set up to do it can find it quite lucrative. One of Plaskoff’s recent clients is paying him 50% more in exchange for a speedy completion.

PRESS CONTACTS:
Teddi Best
(818) 888-4130